“I believe in luxury that is wearable."
"I love being able to throw a dress and a few outfits in a suitcase and look put together without the worry.”
– Sonja Morgan, Founder.
Every Woman Deserves Luxury
With Sonja’s extensive fashion experience as a model, merchandiser, retailer and luxury brand expert, she infuses her brands with New York City sophistication and an international flair.
Sonja Morgan New York
Sonja Morgan debuted her international fashion lifestyle brand Sonja Morgan New York, a signature collection of luxury clothing, jewelry, and swimwear at New York Fashion Week.
Echoing Sonja’s timeless yet sensual style, Sonja Morgan brands are inspired by the pieces that Sonja loves to wear and compliment the Woman on-the-go, wherever she finds herself in the world.
Sonja By Sonja Morgan
With slow and steady success, in 2018 she launched Sonja by Sonja Morgan to meet the demand for more accessibly priced fashion. Sonja is thrilled to introduce Sonja by Sonja Morgan at New York Fashion Week 2019.
Sonja launches her first signature scent an eau de perfum roller named Sonja Morgan New York, followed by a perfume spray, Sonja By Sonja Morgan perfectly paired with her anti-aging Timeless Skincare collection.
What People Are Saying
I could see certain pieces living in her own closet. Ideal for weekend or travel (because, honestly, if you're going to trust a housewife about jetting around, there's no one better than Sonja).
"I'm pleasantly surprised by how gorgeous everything is. From swimwear to dresses to jewelry to jackets to jumpsuits to pants to tops, the line is all-encompassing."